Privacy Policy

Effective April 20, 2021

This privacy policy applies to the web site and any services ('Services') available at (collectively, 'Sites'), owned and operated by Flowers for Dreams Foundation (collectively 'FFDF', 'we,' 'us,' or 'our').

FFDF is committed to maintaining your confidence and trust with respect to the information FFDF collects from you. This Privacy Policy explains when and how FFDF collects personal data, sets forth the information FFDF collects about you, how FFDF uses this information, and the choices you have about how FFDF uses such information. Except as otherwise expressly set forth herein, the use of information collected through FFDF's Services shall be limited to the purpose of providing the Services for which the customer has engaged FFDF. If you do not agree with the terms, do not access or use the Services, Sites or any other aspect of FFDF's business.

This Privacy Policy does not apply to any third-party applications or software that integrate with the Services through the FFDF platform ('Third Party Services'), or any other third-party products, services or businesses. In addition, a separate agreement governs delivery, access and use of the Services and Sites ('Terms and Conditions of Use'), including the processing of any data, files or other content submitted through customer's or its user's use of the Service accounts (collectively, 'Hosted Data'). Each customer entering into the Terms of Service controls their instance of the Services and any associated Hosted Data. The privacy practices outlined in this policy are incorporated by reference into the Terms and Conditions of Use.

If you have any questions about specific setting and privacy practices, please contact:

Flowers for Dreams Foundation



FFDF may collect and receive Hosted Data and Service Data (collectively referred to as 'Information') in a variety of ways:

Hosted Data: You may upload Hosted Data to FFDF when using the Services. You control what Hosted Data is submitted to the Services, and may choose not to submit Hosted Data.

Service Data: 'Service Data' may include information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device ('Personal Information'). FFDF also collects, generates and/or receives Service Data:

  • FFDF may request users of the Sites and Services to provide personal data such as name, email address, phone number, address, payment information, and username and passwords; and business information such as company name and address (other than Hosted Data).
  • The Sites and Services may provide you with messaging capabilities for your use. In the event you voluntarily disclose sensitive or personal data using such services, that information, along with any substantive information disclosed in your communication or post, can be collected, correlated and used by specific third parties. Any use of such Information shall be for the limited and legitimate purposes for which FFDF is using such third party’s product or service to provide the Service or Site to you.
  • When you interact with the Services and Sites, metadata is generated and gathered automatically that provides additional context about the way you work. This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, the files viewed on FFDF’s sites (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data in order to analyze trends in the aggregate and administer the Sites. FFDF also collects information about devices accessing the Services and Sites, including type of device, what operating system is used, devise settings, application IDs, unique device identifiers and crash data.
  • Whether FFDF collects some or all of this Service Data often depends on the type of device used and your settings.
  • We may receive information about you from other sources, such as third parties (lead generation sources) from whom we obtain data, and combine this data with information we already have about you. This helps us to update, expand and analyze our records, identify new customers, and provide products and services that may be of interest to you. If you provide us personal information about others, or if others give us your information, we will only use that information for the specific reason for which it was provided to us. Examples of the types of personal information that may be obtained from third parties and combined with information we already have about you, may include contact information such as name, email business address, and phone number.
  • FFDF may also receive personal information from social media platforms. Please consult with the third party's website for further information before you link or connect to the FFDF Services and on how to control or adjust your privacy settings on that site. FFDF has no control over such third party websites.

In accordance with the California Consumer Privacy Act of 2018 ('CCPA'), FFDF discloses that its Sites may have collected the following categories of Personal Information from its Customers within the last 12 months:

  • Various identifiers, including name, address, online identifier, Internet Protocol address, email address, account name, or other similar identifiers.
  • Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)), including telephone number.
  • Biometric information, including behavioral characteristics, or activity patterns used to extract a template or other identifier or identifying information.
  • Internet or other similar network activity, including browsing history, search history, information on a consumer's interaction with a website, application, or advertisement, including protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, the files viewed on FFDF’s sites (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data in order to analyze trends in the aggregate and administer the Sites.

Cookies/Tracking Technologies/Passive Collection:

  • FFDF and its partners use cookies or similar technologies in the Services and Sites to analyze trends, administer the Sites, track users' movements within the Sites, and to gather demographic FFDF collects information automatically regarding your use of the Sites through the use of cookies. Cookies are unique alphanumeric identifiers sent to your browser from a website's computers and stored on your computer. The type of information FFDF collects as a result of a cookie being stored on your computer includes the Internet protocol (IP) address used to connect your computer to the Internet; computer and connection information such as browser type and version, operating system, and platform; and click stream data, including date and time, cookie FFDF collects and uses, and may from time to time supply third parties with, pseudonymized, aggregated user data for the purposes of site usage analysis, quality control and improving the Sites. FFDF uses temporary 'session' cookies to maintain information FFDF needs to have in order for you to view content and browse from page to page. FFDF uses 'persistent' cookies to give you a more personalized browsing experience and to help you navigate. You can prevent your browser from accepting new cookies, have the browser notify you when you receive a new cookie, or disable the cookies through your browser settings. With respect to the Site, certain cookies are necessary for FFDF to operate and disabling any such cookies may result in the inability to use or access the Site or Services. If cookies are disabled, you may not be able to take advantage of some of the Site features.

Third Parties

FFDF may disclose your Personal Information to a third party for a business purpose. FFDF may share your personal information with service provides, including software services providers and individuals who perform functions on our behalf. FFDF will not sell your Personal Information to third parties, and has not sold your Personal Information to third parties in the preceding twelve (12) months.

FFDF may disclose the following to third parties:

  • FFDF may share Service Data with its corporate affiliates, parents and/or subsidiaries (if any).
  • FFDF may employ other companies, software services and individuals to perform functions on its behalf. Examples include storing and processing data, providing marketing assistance, email and chat services and contract management. Such third parties have access to personal data as needed to perform their functions, but may not use it for other purposes. FFDF integrates the web analytics tool Google Analytics in its Services and Sites. Google Analytics uses cookies and collects and processes Information. For more information about Google Analytics and how it collects and processes data, visit:
  • The Sites may contain links to other websites that are beyond FFDF's control. You should check the privacy settings and notices in these third party services to understand what data may be collected and disclosed by these third party services. In the event you choose to access such websites, FFDF is not responsible for any actions or policies of such third parties. FFDF recommends that you check the applicable privacy policy, including, with respect to cookies, of such party before submitting any information to them.
  • FFDF will release account and other personal data when FFDF believes such release is appropriate to comply with applicable laws; enforce or apply FFDF's Terms of Service; or protect the rights, property or safety of FFDF's customers or others.
  • Other than as set out above, FFDF will provide you notice when your Information may be shared with a third party, and you will have an opportunity to choose not to share such Information.

Generally, no one is under a statutory or contractual obligation to provide any Information. However, certain Information is collected automatically. Additionally, if certain Information is not provided by you, such as setup details or billing information, FFDF may be unable to provide the Services and/or Sites.


FFDF uses the Information that you provide for completion and support of the activity for which the information was provided, such as allowing access to or delivery of FFDF's products or Services or responding to your requests or inquiries, or as otherwise required by applicable law.

FFDF also may use the Information in furtherance of FFDF's legitimate interests in operating FFDF's Sites, Services and business. More specifically, FFDF uses Information:

  • for site and system administration such as for the technical support of the Sites and its computer systems, including processing computer account information, information used in the course of securing and maintaining the Sites, and verification of activity on the Sites by FFDF or its agents.
  • to conduct research and development to enhance, evaluate, and improve the Sites and Services.
  • as required by applicable law, legal process or regulation.
  • to develop and provide additional tools and features for the Sites and Services.
  • to send emails and other communications. FFDF may send you service, technical and other administrative emails, messages and other types of communications. FFDF may also contact you to inform you about changes in the Sites, Services and important related notices, such as security and fraud notices. In addition, FFDF may sometimes communicate with you about special offers or promotions, new product features or other news about FFDF and its Services. These are marketing messages so you can control whether you receive them.
  • to investigate and help prevent security issues and abuse.

FFDF will not collect additional categories of Personal Information or use the Personal Information we collected for materially different, unrelated, or incompatible purposes without providing you notice.


The security and confidentiality of your Information is important to FFDF. FFDF works hard to protect Information you provide from loss, misuse or unauthorized access or disclosure, and follows generally accepted industry standards to protect the personal data submitted to FFDF, both during transmission and once it is received. FFDF has implemented appropriate technical and organizational measures to ensure a level of security appropriate to the risk. Given the nature of communications and information processing technology, FFDF cannot guarantee that Information, during transmission or while stored on FFDF's systems or otherwise in its care, will be absolutely safe from intrusion by others. It is important that you protect against unauthorized access to your account information and to your computer. If you have any questions about the security of your personal data, you can contact FFDF at

In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.


Upon request, FFDF will provide you with information regarding whether FFDF holds any of your personal data. You may access, correct, or request deletion of your personal data by contacting FFDF at FFDF will respond to your request within a reasonable timeframe.


California residents have certain rights with respect to the personal information collected by businesses. If you are a California resident, you may exercise the following rights regarding your personal information, subject to certain exceptions and limitations:

  • The right to know the categories and specific pieces of personal information we collect, use, disclose, and sell about you, the categories of sources from which we collected your personal information, our purposes for collecting or selling your personal information, the categories of your personal information that we have either sold or disclosed for a business purpose, and the categories of third parties with which we have shared personal information;
  • The right to request that we delete the personal information we have collected from you or maintain about you.
  • The right to opt out of any sale(s) of your personal information, should FFDF ever sell such information in the future.
  • The right not to receive discriminatory treatment for the exercise of the privacy rights conferred by the CCPA.

Exercising your California Resident Rights:

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us:

Flowers for Dreams Foundation

1812 W. Hubbard Street

Chicago, IL 60622


Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your Personal Information. You may also make a verifiable consumer request on behalf of your minor child.

Any verifiable request must include sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information (or an authorized representative) and describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you.

Making a verifiable consumer request does not require you to create an account with us. However, we do consider requests made through your password protected account sufficiently verified when the request relates to Personal Information associated with that specific account.


FFDF retains Hosted Data in accordance with your instructions as defined in applicable terms in the Terms of Service or, where applicable, other services agreements, or as otherwise required by applicable law.

FFDF may retain your Service Data for as long as your account is active or as needed to provide you Services, comply with FFDF's legal obligations, resolve disputes, and enforce agreements, and thereafter, FFDF shall destroy or delete such Service Data within 18 months, unless otherwise required for business purposes. Notwithstanding the foregoing, FFDF may keep any data after the periods set forth in this section to the extent such data is anonymized or as necessary for business purposes. If you have any questions about the retention of your personal data, you can contact


FFDF partners with a third party to manage FFDF's advertising on other sites. FFDF's third party partner may use cookies or similar technologies in order to provide you advertising based upon your browsing activities and interests. If you wish to opt out of interest-based advertising email Please note that you will continue to receive generic ads.

You have a choice about whether or not you wish to receive certain information from FFDF. You may choose to receive email-based and in-application messages from FFDF. If you would like to discontinue receiving this information, you may update your email preferences by using the 'Unsubscribe' link found in the emails FFDF sends to you or by changing your notification preferences by clicking the 'My Settings' link from within the application. You may also opt out of marketing-related email communications by using the 'Unsubscribe' link found in the emails FFDF sends to you or by contacting FFDF at You may not be able to opt-out of certain notifications to the extent necessary to comply with applicable law or legal process and to prevent fraud or security issues.


If you choose to use the Service or visit the Site, your use, visit and any dispute over privacy is subject to this Privacy Policy. FFDF may change this Privacy Policy from time to time. Any changes to this Privacy Policy will be posted on this page so that you are always aware of FFDF's policies. If FFDF makes any material changes, FFDF will notify you by means of a notice on this website or within the FFDF Sites, or by email (sent to the e-mail address specified in your account), prior to the change becoming effective. FFDF encourages you to periodically review this page for the latest information on privacy practices. If you disagree with the changes to this Privacy Policy, you should deactivate your Services account and/or cease use of the Sites.

FFDF invites your comments and questions about the Sites, your experience with FFDF's Sites and services, and FFDF's Privacy Policy. Please contact FFDF's data protection officer at

Contact Information

Flowers for Dreams Foundation


1812 W. Hubbard Street

Chicago, IL 60622